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Starbucks Food Coloring Dilema

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The mega chain Starbucks was recently in the news due to a change in ingredients in one of their Strawberry flavored smoothie products. It was reported that a vegan employee took photos of the new product packaging that listed Carmine extract on the label and posted the pictures online. Carmine extract contributes a reddish hue to food and beverages and is derived from insects. PETA, in connection with this story, stated that it requires over 70,000 insects to produce one pound of coloring. This has promted an online petition that currently has over 6000 entries. The following poll on the cbc.ca website offers insight into the public opinion regarding the use of this particular food coloring in a strawberry flavored smoothie.


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